Wednesday, January 30, 2013

This is in response to Will Ferguson's post: Marketing Concept

Q: Would you be willing to pay a little extra to have a more specialized or unique product?


          After reading Will's post we both agreed that more variety is very important in todays market. Having choices is key to customers because they like to have items that are different and can be custom to what they like.  Consumers now a days like to purchase things that come with options that they can choose from. Manufactures can become more successful by mastering the ways of the wants and needs of the customers. 

          I would be willing to pay a little more for a specialized or unique product. I feel that products that are specialized can stand out more than just a ordinary product. It costs more to have something specialized to for personal liking. It is worth more to you because it is something that you can make to what you want. Having a unique custom item stands out and people pay a lot of money to do so. You usually see people specializing their items that are 
their hobbies.


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