Saturday, April 6, 2013

Dr. Pepper Snapple Group's

The Dr. Pepper Snapple Group has many promotions for most of their brand names. The most popular ones like Dr. Pepper and Sunkist have pretty big promotion giveaways. This is all apart of their strategy of marketing. I think this strategy is very successful in selling their products. People will drink these products to collect enough caps to get free stuff or enter a chance to win a promotion giveaway. People like to know that they can win something or get something for free. This is a smart way because something about this strategy gets people really excited which gets the customs purchasing more of the product.

Do you think that Dr. Pepper Snapple Group's promotions help the sales of their products and would you be more willing to buy a product that you have a chance to win something?

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